In the example above, the camera white balanced for the background because it’s taking up the majority of the frame. This leaves our talent, who is lit with a different type of light source, looking a bit purple. Always set the white balance to match the most important part of the shot.

If none of the white balance presets in your camera (fluorescent, tungsten, daylight, etc.) look good either, try manually dialing in the appropriate Kelvin temperature by referencing the chart below: